{"id":3568,"date":"2011-05-05T17:01:00","date_gmt":"2011-05-05T15:01:00","guid":{"rendered":"https:\/\/www.hagainitiativet.se\/?post_type=inlagg&#038;p=3568"},"modified":"2022-08-12T09:03:01","modified_gmt":"2022-08-12T07:03:01","slug":"almedalenseminarium-greenwash-eller-trovardigt-klimatarbete","status":"publish","type":"inlagg","link":"https:\/\/www.hagainitiativet.se\/en\/inlagg\/almedalenseminarium-greenwash-eller-trovardigt-klimatarbete\/","title":{"rendered":"Almedalenseminarium: Greenwash eller trov\u00e4rdigt klimatarbete?"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":3570,"parent":0,"template":"","kategori":[17,16],"class_list":["post-3568","inlagg","type-inlagg","status-publish","has-post-thumbnail","hentry","kategori-nyheter","kategori-seminarier"],"meta_box":{"show_post_en":"0","text":"<p>N\u00e4r f\u00f6retag kommunicerar hur de tar ansvar f\u00f6r sin milj\u00f6- och klimatp\u00e5verkan blir de ibland anklagade f\u00f6r greenwash. Varf\u00f6r g\u00e5r det snett? Vad kan f\u00f6retagen g\u00f6ra f\u00f6r att undvika att bli anklagade f\u00f6r gr\u00f6nm\u00e5lning? Leder detta till att f\u00f6retag undviker att kommunicera det som \u00e5stadkommits? Var g\u00e5r gr\u00e4nsen mellan marknadsf\u00f6ring, greenwash och konkreta klimat\u00e5tg\u00e4rder? Hur ser den perfekta klimatkommunikationen ut?<\/p>\n<p><strong>Medverkande Hagainitiativet:<\/strong>\u00a0\u2022\u00a0<strong>Johan Skoglund<\/strong>, Vd JM \u2022\u00a0<strong>Cecilia Udekwu<\/strong>, kommunikationsdirekt\u00f6r Procter &amp; Gamble Norden \u2022\u00a0<strong>\u00c5sa Domeij<\/strong>, chef milj\u00f6 och socialt ansvar Axfood \u2022\u00a0<strong>Ulf Wikstr\u00f6m<\/strong>, milj\u00f6chef Fortum V\u00e4rme<\/p>\n<p><strong>\u00d6vriga medverkande:<\/strong>\u00a0\u2022\u00a0<strong>Sarah McPhee<\/strong>, VD SPP \u2022\u00a0<strong>Martina Kr\u00fcger<\/strong>, klimat- och energichef Norden Greenpeace \u2022\u00a0<strong>Jessica Cederberg Wodmar<\/strong>, h\u00e5llbarhetskonsult JCW H\u00e5llbar Kommunikation \u2022\u00a0<strong>Svante Axelsson<\/strong>, generalsekreterare, Naturskyddsf\u00f6reningen<\/p>\n<p>Moderator:\u00a0<strong>Nina Ekelund,<\/strong>\u00a0Hagainitiativet. Sidekick:\u00a0<strong>Mattias Goldmann<\/strong>, Tricorona<\/p>\n<p><strong>Datum:<\/strong>\u00a04 juli<strong>\u00a0Tid:\u00a0<\/strong>10.00 \u2013 12.00<strong>\u00a0Plats:<\/strong>\u00a0Teaterskeppet<strong>\u00a0Arrang\u00f6r:<\/strong>\u00a0Hagainitiativet<strong>\u00a0Anm\u00e4lan:<\/strong>\u00a0Vi avslutar med att bjuda p\u00e5 l\u00e4ttare f\u00f6rt\u00e4ring och dryck. D\u00e4rf\u00f6r vill vi g\u00e4rna ha din anm\u00e4lan senast den 1 juli. Seminariet \u00e4r klimats\u00e4krat av Tricorona.<\/p>\n<p><strong>Inbjudan:<\/strong>\u00a0<a href=\"https:\/\/www.hagainitiativet.se\/files\/import\/wp-content\/uploads\/2011\/05\/Inbjudan_Haga_Almedalen.pdf\" target=\"_blank\" rel=\"noopener\">Ladda ner den h\u00e4r<\/a><\/p>\n","qoute":"","name":"","title-company":""},"_links":{"self":[{"href":"https:\/\/www.hagainitiativet.se\/en\/wp-json\/wp\/v2\/inlagg\/3568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hagainitiativet.se\/en\/wp-json\/wp\/v2\/inlagg"}],"about":[{"href":"https:\/\/www.hagainitiativet.se\/en\/wp-json\/wp\/v2\/types\/inlagg"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hagainitiativet.se\/en\/wp-json\/wp\/v2\/media\/3570"}],"wp:attachment":[{"href":"https:\/\/www.hagainitiativet.se\/en\/wp-json\/wp\/v2\/media?parent=3568"}],"wp:term":[{"taxonomy":"kategori","embeddable":true,"href":"https:\/\/www.hagainitiativet.se\/en\/wp-json\/wp\/v2\/kategori?post=3568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}